MarketWell Nutrition Featured in Nutrition Business Journal's 2026 Immune Health Report
MarketWell Nutrition CEO Douglas Lynch was featured in Nutrition Business Journal's June 2026 Immune Health Report, sharing insights on the evolution of immune health from a seasonal category to a core pillar of wellness. The article explores the growing connection between immunity, gut health, inflammation, stress resilience, and personalized nutrition, highlighting key trends shaping the future of the supplement industry.
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Industry Insight: Rethinking the Future of Dietary Supplement Regulation
In the recent WholeFoods Magazine article “More Than a Makeover,” Rick Polito explores the emerging conversation around a potential modernization of the Dietary Supplement Health and Education Act, often referred to as “DSHEA 10.0.” The article highlights perspectives from industry leaders, including Doug Lynch of MarketWell Nutrition, on the importance of revisiting regulatory frameworks to better reflect the realities of today’s nutraceutical market. We thank Rick Polito and WholeFoods Magazine for covering this important industry discussion.
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Doug Lynch Featured on CRN’s Supplement Source Podcast
Doug Lynch of MarketWell Nutrition recently joined the Supplement Source podcast hosted by Jeff Ventura from the Council for Responsible Nutrition to discuss key topics shaping the future of the nutraceutical industry, including artificial intelligence, longevity science, third-party testing, and the evolving dietary supplement landscape. We thank Jeff Ventura and the CRN team for the opportunity to be part of this conversation.
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Doug Lynch Featured in SupplySide Supplement Journal on the Future of Weight Management
In the SupplySide Supplement Journal article “The Past, Present and Future of Weight Management,” Devon Gholam highlights perspectives from industry experts including Doug Lynch of MarketWell Nutrition, who discusses how GLP-1 therapies, metabolic health innovation, and evidence-based ingredients are reshaping the future of the weight-management supplement category.
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Advancing the Conversation on Wearable Data and Personalized Nutrition
We’re excited to share that MarketWell Nutrition’s CEO, Doug Lynch, was featured in a recent SupplySide SJ article on the growing impact of wearable data in clinical care and personalized nutrition. Doug offers insights on how continuous biometric tracking can elevate real-world evidence and support more precise supplement recommendations. A big thank you to SupplySide SJ for including MarketWell in this important conversation!
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How AI Is Changing How Consumers Choose Supplements
How artificial intelligence is changing the way consumers discover, evaluate, and choose supplements. MarketWell Nutrition explores what AI-driven search means for brands, ingredient innovators, and the future of supplement marketing.
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MarketWell Nutrition at SupplySide Global: Longevity, Innovation & Citrus Bioflavonoids
At SupplySide Global, Doug Lynch and Rob Brewster of Ingredients By Nature discuss the company’s legacy, innovation in citrus bioflavonoids, and the growing role of longevity science in shaping the future of healthy aging, alongside WholeFoods Magazine and 24 Stories Marketing.
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MarketWell CEO Doug Lynch on Natural GLP-1 Support at SupplySide Global 2025
MarketWell CEO Doug Lynch discusses natural GLP-1 alternatives like Eriomin in Nutritional Outlook, highlighting their role in sustainable weight management, muscle preservation, and providing a "soft landing" for consumers transitioning off GLP-1 drugs like Ozempic.
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MarketWell Nutrition Recognized as a Leading Voice in Global Supplement Market Growth
MarketWell Nutrition is highlighted as an industry leader in a new SupplySide Supplement Journal article, where CEO Douglas A. Lynch is quoted throughout for his insights on emerging trends in botanicals, gummies, and weight-management supplements. The feature reinforces MarketWell’s role in shaping the future of the global dietary supplement market.
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Douglas Lynch Serves as Judge at Supplement Ingredient Idol 2025
Douglas Lynch, CEO of MarketWell Nutrition, joined the judging panel at Supplement Ingredient Idol 2025 during SupplySide Global in Las Vegas, sharing key insights on sustainability and innovation in nutraceutical ingredients.
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PoZibio Honored with the 2025 Natural Choice Award: Ingredients Edition
PoZibio®, the patented postbiotic composition of Lactobacillus paracasei developed by Postbiotics Inc., has been honored with the 2025 Natural Choice Award: Ingredients Edition for its breakthrough contribution to gut and healthy-aging innovation. Recognized for its clinically supported ability to strengthen the gut barrier, reduce age-related inflammation, and promote cognitive and metabolic wellness through the gut–brain axis, PoZibio® sets a new standard for stable, science-driven postbiotics that meet the growing demand for next-generation functional ingredients.
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Welcoming Strategic Advisor Doug Lynch to Radicle Science
MarketWell Nutrition proudly announces that CEO Doug Lynch has joined Radicle Science’s advisory board as the company earns No. 1040 on the 2025 Inc. 5000 list. With over 30 years of experience in commercializing health and wellness products, Lynch will support Radicle’s mission to advance evidence-based wellness through innovative clinical trials, aligning with MarketWell’s commitment to transformative nutritional solutions.
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A Smarter Way to Support Brain & Gut Health
We supported the successful DTC launch of Cerbella®, a science-backed supplement designed to support brain and gut health. From eCommerce development and digital marketing to fulfillment and customer service, we built a complete go-to-market strategy to bring Cerbella® directly to consumers.
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Doug's Interview with KISC My Health - Captain Cran Man Stephen Lukawski
Thank you Captain Cran Man Stephen Lukawski , show sponsors, and KISC Radio for a super conversation! Also a shoutout to Rodney E. Storms, JD…it was so great having you join on the show and I daresay you’ve got some great stories or two as well! Hint: he’d be an awesome guest!
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Postbiotics Inc. Named Winner of Puratos Gut Health Innovation Challenge 2025 at Future Food-Tech Summit
“We are thrilled and deeply honored to be recognized by Puratos and Future Food-Tech as the winner of this esteemed challenge,” said Doug Lynch, Co-founding Partner and Chief Commercial Officer of Postbiotics Inc. “This achievement validates the science behind PoZibio® and our mission to transform how the food industry approaches gut health and longevity. We’re excited to collaborate with Puratos to bring our innovation to market, delivering solutions that not only taste great but also promote a healthier future.”
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Newsweek & Investment Reports Exclusive. Doug Lynch on Pharma, Nutrition & the Future
In this exclusive interview for Newsweek & Investment Reports, Doug Lynch explores the future of wellness, where pharmaceuticals and nutrition converge to drive a new era of preventive health.
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Discovering Innovation and Community: My Visit to Prince Edward Island BioAlliance
I recently had the privilege of spending three inspiring days with the Prince Edward Island BioAlliance. It was an incredible opportunity to explore their thriving biotechnology cluster and witness firsthand the innovative spirit driving their work.
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Ingredient Idol winners named for new best-in-class ingredients
Doug Lynch, President of MarketWell Nutrition, served as a judge at the Ingredient Idol competition during SupplySide West, recognizing groundbreaking ingredients in healthy aging, performance, and women’s health. The event celebrated innovation in dietary supplements, with winners showcasing science-backed and market-relevant solutions to meet consumer needs.
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Advancing Longevity: Partnering with Sabinsa, the Center for Microbiome Research, and MarketWell Nutrition
Discover how Sabinsa, MarketWell Nutrition, and Doug Lynch are driving innovation in longevity actives by focusing on the gut-brain axis. This collaboration aims to develop science-backed solutions for healthy aging, cognitive health, and gut health.
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MWN's Doug Lynch Joins Organic & Natural Health Association as New Board Member
MWN's Doug Lynch has been appointed as a new board member for the Organic & Natural Health Association (ONHA), bringing his extensive experience in innovation and natural health solutions to the organization. His leadership will help advance sustainable and consumer-focused natural health products.
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MWN's Doug Lynch's Insightful Session on Substantiating Longevity Claims
Doug Lynch, President of MarketWell Nutrition, delivered an impactful session titled "The Business and Science of Healthy Aging Longevity Ingredients" at SupplySide East on April 17, 2024. Supply Side East 24 His presentation focused on substantiating and making claims related to longevity in the dietary supplement industry. Lynch's insights provided valuable guidance on navigating the complexities of longevity science and regulatory compliance.
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MWN's Doug Lynch Leads SupplySide Education Webinar on Personalized Aging and Longevity Innovation
Doug Lynch, CEO of MarketWell Nutrition, participated in the SupplySide Education Series webinar on February 15, 2024, discussing personalized approaches to extending lifespan. The session covered scientific targets such as telomere length, cellular health, and the mitochondrial theory of aging, highlighting the role of nutrigenomics and bioactives like resveratrol and nicotinamide riboside.
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Co-Hosting a Webinar with Venable: Substantiating Claims for Ingredients and Supplements
Join industry leader Doug Lynch in a co-hosted webinar with Venable, where regulatory and marketing experts explore how to substantiate claims for ingredients and supplements, especially in the context of new technologies.
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MWN's Doug Lynch Joins Board of WhatsUpWithSupps: Elevating Networking at Major Trade Shows
MWN's Doug Lynch joins the board of WhatsUpWithSupps, the premier networking platform at major U.S. trade shows, bringing his expertise in innovation, regulation, and collaboration to enhance industry connections and growth.
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Marketwell Nutrition, Inc. Working to Enable New Commercial Applications for Advanced Biotechnology in the Nutrition Sector With Ginkgo Bioworks
Explore the groundbreaking collaboration between Sabinsa, MarketWell Nutrition, and Doug Lynch to develop advanced longevity actives focused on the gut-brain axis. This partnership aims to deliver science-backed solutions for healthy aging and cognitive health.
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